Building Awareness of Counterfeit Agricultural Products
The Syngenta Detect and Report Program educates sales teams and growers to recognize possible intellectual property infringements.
The Syngenta Product Security team operates the Detect and Report Program to build awareness of potential intellectual property infringement cases.
“We are educating our sales teams and farmers that if they see someone selling a product or seed that doesn’t look right or is priced below market value, to tell us so we can investigate,” says Tony Bensel, Syngenta regional security manager for North America.
“If we all are on the lookout for suspicious activities, sales and counterfeit products, then we can prevent loss of profits and stop someone from having exposure to a chemical that is harmful to them,” he adds.
There are plenty of cases to keep the security team busy. Figures from Syngenta show that there were 752 product security cases globally in 2016.
Suspicions should be reported to the North America Security team at product.security@syngenta.com.
“We are educating our sales teams and farmers that if they see someone selling a product or seed that doesn’t look right or is priced below market value, to tell us so we can investigate,” says Tony Bensel, Syngenta regional security manager for North America.
“If we all are on the lookout for suspicious activities, sales and counterfeit products, then we can prevent loss of profits and stop someone from having exposure to a chemical that is harmful to them,” he adds.
“We are educating our sales teams and farmers that if they see someone selling a product or seed that doesn’t look right or is priced below market value, to tell us so we can investigate.”
There are plenty of cases to keep the security team busy. Figures from Syngenta show that there were 752 product security cases globally in 2016.
Suspicions should be reported to the North America Security team at product.security@syngenta.com.
share this article
